POLA Inc. / POLA Chinese New Year Creative Project 2023
- POLA Inc.
- Creative / Strategy
POLA Chinese new year 2023
- Graphic Movies
- Design, video production, photography
A creative project to celebrate the Chinese New Year "Spring Festival" with POLA.
After the success of the creative projects in 2021 and 2022, balconia again developed the core creative design for 2022’s Chinese New Year, or "Spring Festival," the most important event of the year. The streets are dyed in festive red, and everywhere you look, the mood is celebration. In this context, we developed some creative works to celebrate Chinese New Year, such as visual merchandising and packaging design as an expression of the celebration that is uniquely POLA.